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City543 » Following Amazon’s Footsteps, Taiwan’s Books.com.tw Opens Physical Bookstore (http://city543.com/taipei... http://static.city543.com... )
City543 » Following Amazon’s Footsteps, Taiwan’s Books.com.tw Opens Physical Bookstore (http://city543.com/taipei... http://static.city543.com... )
9 years ago
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"Situated by the 7-Eleven by National Taiwan University’s dormitory area, Books’ new store, however, does the exact opposite of what Amazon has done with its first new physical bookstore.
Instead of buying physical books that are in sync with the e-commerce site’s massive online catalog, the store, a collaborative effort between Books and 7-Eleven, only offers previews of books; the actual purchasing still has to be done online through its website."
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"Books.com.tw has termed its new store The Future Bookstore (未來書店), and true to the name, Books presents two new features that would more likely appear in a sci-fi movie than a bookstore. The first is the Smart Shop Assistant, which is a screen with a webcam that will first scan the customer and determine his or her demographic data through face-recognition technology. Then based on the demographic result, the assistant will present a selection of books that the customer may like. If the suggestion hits the mark, customers can add it to their “like” list and later purchase the books online through customised QR codes on their app. The second feature is the iNTERPLAY technology, which projects images onto a desk that visitors can then interact with and receive tailored suggestions for books after a brief questionnaire. Again, purchasing will still have to be done through scanning QR Codes."
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