[brainstorming] About possible new names for "frenf.it", I think it would be nice to link the new identity to Douglas Adams' narrative universe. It would be a clear reference to the past for former friendfeed users without beeing too obvious and cumbersome, while being funny and easily engaging for possible new users. I'm speaking of the old "So long and thanks for all the fish" and "Don't Panic" attitudes, widely representative for specific groups of possible users.
